HubSpot is the all-in-one platform that includes marketing, sales, and service software that helps your business grow without compromise. They offer a full stack of software for marketing, sales, and customer service, with a completely free CRM at its core. Voted #1 in lead generation software, #4 in email marketing software and #5 in landing page builders.
Features:
- Get deeper insights into prospects, automate the tasks you hate, and close more deals faster.
- Grow traffic, convert more visitors, and run complete inbound marketing campaigns at scale.
- Connect with customers, exceed expectations, and turn them into promoters who grow your business.
Pricing:
- Free CRM & marketing tools.
- Paid plans start from US$50/month.
More About Hubspot
Hubspot Reviews
Find out what each expert had to say about Hubspot.
Dustin Brackett
Katie Stone
✓ ServiceTitan
ServiceTitan is a CRM meant specifically for home service industry businesses (HVAC, plumbing, roofing, etc.). ServiceTitan has a built-in email marketing platform called Marketing Pro that is great for sending email blasts or drip sequences. Because it is built out within the CRM much of the process can be automated.
✓ Hubspot
Like ServiceTitan, Hubspot is a CRM, however, it is not designed specifically for home service industry experts. Hubspot’s email marketing platform is very intuitive and customizable. Like ServiceTitan, you can run automated drip sequences.
✓ MailChimp
MailChimp is not a CRM and it is made specifically for email marketing. We use this for clients who are not on a CRM. It’s great for customizable email blasts and there are automation features, but it’s not as intuitive or well-rounded as Hubspot and ServiceTitan.
Ellie-Paige Moore
✓ Hubspot
The main email marketing platform that I would recommend would be Hubspot. You can easily create and personalise your marketing emails without the need of a designer or IT. The platform also allows you to draft email campaigns that look professionally designed for any device. Hubspot also gives you the option to choose a pre-designed template that is proven to convert. With so many articles mentioning personalisation, it’s great to know there’s a platform out there that will help small businesses be part of the trend. Like a few other email platforms, Hubspot offers a free package but what makes theirs different, is that they offer so much more, including analytics, live chat and social media ads.
✓ MailChimp
I have also had experience using Mailchimp as well. This seems to be quite a common platform for businesses to use. With the option of a free plan to having additional services added to your account that start at $10 a month, it seems to be a good platform at getting through the door of email marketing. Similar to the other platforms, with Mailchimp you can select a predesigned template or customise your own email newsletter from scratch using the drag and drop function. The only issue I’ve found with Mailchimp is that sometimes they lack behind when it comes to new features, which could mean that your competitors could get ahead of you.
Catherine vanVonno
✓ Hubspot
It’s actually an all-in-one CRM tool but we’ve only been using their email marketing platform and we just love how easy it is to navigate. You won’t be spending most of your time watching tutorials to learn how to use it. From setting up your email to designing it (drag & drop builder) then sending it out, the whole process is straightforward in their interface and it’s free so I’d highly recommend it for anyone who’s starting as a small business.
✓ MailChimp
This is another tool we’ve had the experience of using and it has a free plan as well. A feature we found really easy and valuable in MailChimp was the way automation is being set up. They’re not too complicated to understand and would only take you little time to successfully build one. Perhaps the only problem we had with it was its limited customization features in its email editor as we wanted to add visual impact in our emails.
Also, the free plan’s customer service support is very limited so you’d be left on your own figuring things out.GetResponse. This platform’s perfect for any small business owner who just needs the basics of an email marketing platform in a tight budget. We loved how they incorporated a calendar view to get a better perspective of when email campaigns reach your recipients. The email editor is a bit challenging to get your desired look for the email but if you only need to send out emails in simple text and imagery then this tool might work for you.